Qantas - Out of Office Travelogue

Digital, Integrated, Social

We overhauled the boring out of office email with the Out of Office Travelogue, the out of office reply powered by your travel shots. Users can now sync their Instagram with their email, so every photo tagged with #qantasoutofoffice appears in their out of office email. In other words, we found a neat way to make your co-workers jealous. 

Try it for yourself www.qantasoutofoffice.com.

Awards:

2017 Clios - Direct/Mobile - Product/Service - Silver

2017 Cannes Lions - Direct - Bronze

2017 Facebook Awards - Global Winner

2017 One Show - Innovation in UX/UI - Single Channel - Bronze

2017 One Show x 17 (Merit)

AWARD Awards - Bronze - Direct Electronic Marketing

2017 MFA Awards - Gold - Best Innovative Use of Media

B&T Awards - Best Use of Real-Time Marketing

BE Fest - Best Use of Interactive/Gaming - Bronze

2017 Webbys - Nominee - Digital Campaign

2017 Webbys - Nominee - Best Use of Social

2017 Webbys - Nominee - Best Use of Photography

Creativity Online - Pick of the Day